User-Generated-Content (UGC)
UGC shows your brand as it is truly experienced.
Instead of slick, polished advertising clips, you get videos, photos, or testimonials that build trust and are closer to your target audience. That’s exactly why UGC is one of the most powerful ways to increase awareness, credibility, and sales today.
What are the benefits of UGC?
- More trust, because real people are more convincing than advertising language.
- More attention, because UGC appears more natural and stops better in the feed.
- More performance, because UGC is often cheaper and more effective than traditional ads.
- More content without your team having to constantly shoot and edit themselves.
Clients we have worked with
How to create your UGC content – step by step
In five steps, our agency develops your UGC strategy, finds the right creators, creates clear briefings and content concepts, coordinates the production of videos/photos/testimonial content, and plays out the content organically and as ads (e.g., on Meta or TikTok) in a targeted manner—including ongoing testing, optimization, and performance reporting. This results in authentic content that builds trust, increases reach, and delivers measurably more leads and sales.
Define the idea and campaign goal
Together with you, we define what the content should achieve and what messages need to come across clearly.
Select and match creators
We work with you to select the right people from our creator network—tailored to your industry, target audience, style, and platform.
Create concept & briefing
Together with you, we plan the hook, storyline, and clear guidelines (dos and don’ts) to ensure that the content remains authentic—but still on brand.
Create concept & briefing
We coordinate production, handle feedback, timings, and delivery—and, if desired, we can also manage the campaign on Meta or TikTok.
Evaluation & Optimization
We check what works, continuously improve and scale the best content – turning a good video into a powerful campaign.
This is what UGC looks like with LA Click
Why use UGC with us, Clickies?
- Experts who have their finger on the pulse.
- We have over 2000 UGC creators who promote your product
- You will receive detailed reports from us with KPIs such as reach, engagement, clicks, and conversion.
- Fast implementation and short communication channels.
Ready to turn social media from a channel into a growth engine?
Let’s start with an SMM audit or ask us for a user-generated content offer and a 90-day roadmap that delivers results.