Story & values

LA Click’s journey started in 2014 at my grandparents’ dinner table. 

My grandparents run a small business. Their company logo was printed in the phone book and on a bus, and for decades, that was their sole marketing activity. When I asked how they measured the success of these activities, they couldn’t give me an answer. 

As a digital native, I recognized the new opportunity that businesses have to reach customers online through digital marketing and event management. At the same time, it can be difficult to navigate the digital landscape – whether it’s due to lacking resources or the challenges of keeping up with the internet’s pace.

I was fresh out of my internship at Google at that point and decided to leverage my education to support businesses through data-driven digital marketing and events.

At first, I supported my clients from home. Later, I rented a desk at the Impact Hub Zurich’s coworking space near Limmatplatz. From there on, the LA Click team slowly began to grow, even doubling in size, and we eventually moved into our first office space. 

As events shifted online during the COVID-19 pandemic, we bridged the gap created by delivering digital experiences with tangible results, providing vital business intelligence for our clients. Drawing on our events industry experience, we recognized an opportunity to digitalize processes, and began developing our own event tech solutions to address that need. 

Today, LA Click has expanded into a multi-faceted team of experts, ranging from data analysts, to performance marketers, to event managers. Our mission is to connect businesses and clients through creativity-led digital marketing, data-driven business insights, and targeted event management.

Lisa-Ann, Founder